Differentiated Focus
- Primary focal point is branded or non-branded hotels, in markets with strong macro-economic prospects; we focus on acquiring assets with clear, value-add components
- Targeted on a niche of $4mm - $25mm of value—the “sweet spot”
- Assets are acquired only with projections of strong cash flow, either immediately or after improvements
- Strong Deal Flow/Pipeline
- Deals are generated from a variety of sources including brokers, lenders and industry partners; all with intelligence in local hospitality markets
Investment Strategy
- Purchase assets with diverse demand generators at a discount to replacement cost
- Through value-add strategies such as re-branding and renovating, we increase assets operating results and value.
- Affiliate with premium brands such as Marriott and Hilton to further drive hotel performance
- Enhance value of assets and maximize the long-term value of hotels by hiring industry-leading operators
- Leverage extensive hotel management, renovation and operations experience to deliver high yields and sustainable returns to our investors
